in , ,

Brook There: Merging Fashion With Sustainability

As the headline news continues to portray doom and gloom in the financial markets, there is nothing like sustainable fashion to brighten up your day. Brook There is an independent sustainable clothing line made entirely in Portland, Maine. Brand founder, Brook DeLorme, creates each piece personally with a variety of fabrics, including organic wool, soy, bamboo and organic cotton.

Now because as women we tend to focus on ourselves above anything else, most of us know exactly what style or color is most flattering. I know that I am always peeved to come across a range of beautiful clothing that know will not suit me. What is unique about the Brook There website is not only the fact that it offers a great selection of clothing but that you can shop by style, by color or by fabric. It is a saving grace for us critical fashionistas who are specifically looking for something in green or something made from bamboo.

The Fall 2008 collection from Brook There, called “tangled”, was designed around the both literal and metaphoric meanings of the word. Dresses are constructed from strips of fabrics which result in a tangled mass around the hem. Organic wool coats have broadly curving shapes along the center front, and extensive pin-tucked stitching is used to emphasize necklines and curving insets. If you are already set to dive into next year, then you even have a sneak preview of Brook’s Spring 2009 collection.

Photo credit:

Written by Reenita Malhotra

Reenita Malhotra Hora is an Ayurveda clinician, entrepreneur, writer and mom. Her experience has ranged from running Ayoma, an Ayurveda business to running a natural health practice at San Francisco's California Pacific Medical Center.

Reenita is a published author of two books books about health and wellness: ‘Ayurveda - the Natural Medicine of India’ and
‘Inner Beauty’. She is also the Editor for Green Options Media's business blogs and a freelance writer for a variety of print and web publications.

In quieter moments, she likes to spend her time hiking, swimming the warm seas, cooking with the family or writing fantasy fiction adventure stories for kids from from 2 to 92.

Check out her wisdom at

MTV Teaches Panama About Hypocrisy: Destroys Rainforest for Real World/Road Rules

Project Runway Frontrunner Is Eco-Chic