Allure Best Of Beauty Award :: Josie Maran Mascara

I recently watched a video on Ecostiletto featuring Rachel Sarnoff & Josie Maran dishing on this mascara – in fact, not just chatting about its accolades but actually giving it the onion test. That’s right… the onion test. Translation: taking an everyday onion and chopping it with your eyes wide open. Unless you’re wearing safety goggles or have your eyes shut, this will usually produce streaming tears in the most hardened among us. The conventional mascara was a washout. Josie Maran’s mascara… not a smidge of mascara anywhere except on her lashes! Nice to see Allure giving awards to natural cosmetics but even better to see something organic & natural actually outperform a conventional beauty product. The paraben and fragrance free formula contains organic ingredients like Jojoba oil, Argan oil and Beeswax to condition and strengthen as it lengthens and defines. No clumps, smears or flakes, just lush, luxurious lashes – that stay put. Writer :: Emma Pezzack – www.futurenatural.com : the best organic beauty products in the world.