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Allure Best Of Beauty Award :: Josie Maran Mascara

I recently watched a video on Ecostiletto featuring Rachel Sarnoff & Josie Maran dishing on this mascara – in fact, not just chatting about its accolades but actually giving it the onion test. That’s right… the onion test. Translation: taking an everyday onion and chopping it with your eyes wide open. Unless you’re wearing safety goggles or have your eyes shut, this will usually produce streaming tears in the most hardened among us. The conventional mascara was a washout. Josie Maran’s mascara… not a smidge of mascara anywhere except on her lashes! Nice to see Allure giving awards to natural cosmetics but even better to see something organic & natural actually outperform a conventional beauty product. The paraben and fragrance free formula contains organic ingredients like Jojoba oil, Argan oil and Beeswax to condition and strengthen as it lengthens and defines. No clumps, smears or flakes, just lush, luxurious lashes – that stay put. Writer :: Emma Pezzack – : the best organic beauty products in the world.

Written by Emma Pezzack

Self-confessed organic glamazon, responsible hedonist, makeup mogul and all round lover of life. Current roles include:

CEO/Founder of Futurenatural :: Proclaimed a new 'Sephora' for the savvy organic & natural beauty set and loved by Nylon Magazine + Teen Vogue, this award-winning store is the modern-cool-stylish boutique for all the best, cutting edge, organic & natural beauty products in the world.

Editor-In-Chief - Organic Beauty Review :: Bringing you the latest in trends, savvy surveillance and stylish brands from the modern side of organic and natural beauty.

Beauty Director - Coco Eco Magazine :: Bi-monthly online glossy bringing you everything that's stylish, good, green and glam.

Beauty Writer - Feelgood Style ::

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