TOMS Shoes for Tomorrow, Giving Gifts to the Poor as You Shop.
Starting from May 2006, TOMS Shoes for Tomorrow has given well over 10,000 pairs of shoes to children in Argentina and 50,000 pairs in South Africa through the purchases of caring customers. In 2008 TOMS plans to give 200, 000 pairs of shoes to children around the world. For each pair purchased, TOMS will give a pair of shoes to a child in need. This is a very special company, and for a glimpse into this you can read eco-supermodel Summer Rayne Oakes journal on the journey she took to help deliver these shoes. It is simply amazing that every pair you buy, then donates a pair of kids shoes to a child in need. They call this one for one.
This customer powered humanitarian work is admirable and it reminds me of Wildlife Works and their term “Consumer Powered Conservation” or heifer.org with gifted trainers working in the field to give the gifts. It is superb organizations like this that are shifting the gears of change for major industries while offering smarter choices for shoppers.
- » See also: Ecogear Praises Recycled and Nixes Bamboo
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So if you are in the shoe shopping mood hop on over to TOMS (ladies styles shown above) because not only do they have a mission with heart, they also posses lovely styles that are all different and versatile.
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More on Giving Through Eco Fashion Purchases:
- Natalie Portman Donates Shoe Profits to Environmental Preservation …
- Discarded to Divine
- Wildlife Works : Feelgood Style
TOMS Shoes is one of the 15 finalists in BusinessWeek’s competition for most promising “Business That Makes Profit and a Difference”. Anyone can vote online until April 26th. Read all the stories, including TOMS Shoes and vote at: http://tinyurl.com/d7bsq4