![\"Eco](\"https:\/\/feelgoodstyle.com\/wp-content\/uploads\/2014\/10\/HowsourEco.jpg\")
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The push for more sustainability is\u00a0not part of a marginal sub culture that it once was. Consumers and businesses are jumping on the environmental bandwagon at a high (and ever growing) rate these days. Still, we have a long way to go. With more and more brands claiming to be eco friendly, it’s time to talk a little bit about what that actually means beyond the marketing hype.<\/p>\n
Related: Inequality + Creating Sustainable Change<\/a>, The Dirty Side of Cotton<\/a><\/em><\/p>\n The graphic below breaks down what eco friendly really means and how different countries around the world stack up. Sadly, US is at the bottom eco on the list.<\/p>\n But we are working on it. I found it interesting – and promising – that what consumers find most discouraging about going eco is brands making false claims. At least people are becoming more aware of greenwashing and learning how to spot it<\/a>.<\/p>\n As consumers, we have power to influence companies with our wallets, and that starts with educating ourselves. When a company claims to be eco friendly, we need to be able to look beyond the hype and determine for ourselves whether that product actually helps the planet.<\/p>\n You can click the graphic to view a larger version.<\/em> graphic via Column Five Media<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"
\n![\"What](\"https:\/\/feelgoodstyle.com\/wp-content\/uploads\/2014\/10\/what-does-eco-friendly-mean.jpg\")
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