![\"Adidas](\"https:\/\/feelgoodstyle.com\/wp-content\/uploads\/2014\/06\/Adidas-Detox.jpg\")
Adidas committed to removing hazardous chemicals from its products back in 2011. Last week the company began making good on its promise of an Adidas detox.<\/h2>\nAdidas committed to removing hazardous chemicals from its products back in 2011. Last week the company began making good on its promise of an Adidas detox.<\/h2>\nWait..so the company promised an Adidas detox in 2011, and they’re just now setting milestones?<\/p>\n
Unfortunately, it’s a lot easier for companies to say that they’re going to make sustainable changes than it is to implement them. A company can say it’s going to do anything. Getting brands to actually make changes is a whole other story, and the Adidas detox is moving forward thanks to pressure from Greenpeace and consumers.<\/p>\n
A couple of weeks ago, the Greenpeace Detox Fashion campaign<\/a> released an updated report on toxic fashion, and they called out Adidas for making empty promises. They launched a Twitter push, asking Adidas to go #allin and #detox its products<\/a>. Using hashtags and tagging @adidas, Greenpeace made it easy for customers to tell the company that we wanted to see progress on an Adidas detox. And it worked!<\/p>\n On June 11, Adidas laid out specifically<\/a> how it’s going to get hazardous chemicals out of its clothing. Adidas says its products will be 99 percent free of polyflourinated chemicals (PFCs)<\/a> and 100 percent PFC-free by 2020.<\/p>\n This is a win for consumers for sure. PFCs are harmful to human health, and they can build up in our bodies<\/a>. That means even small amounts of PFC exposure is a problem. When you’re exposed to PFCs here and there throughout your day, that adds up to no good.<\/p>\n If you have a moment, take the time to thank Adidas for making a positive change! You can send them a tweet or email them through their website. It’s as important to reward companies that make healthier choices as it is to ask for change when they get it wrong.<\/p>\n Image Credit: Adidas<\/a> photo via Shutterstock<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"