I used to think the smell of roses was something my grandmother might like but certainly wouldn’t pass the test of my modern girl olfactory senses. How wrong could I be! If you’ve ever plunged your nose into a fresh, powdery rose bloom on a warm day, you’ll know what I’m talking about. The new Double Rose Rejuvenating Cream from The Organic Pharmacy uses over 95% organic ingredients (most of which are cold-pressed), one of which is pure Persian Damask Rose. The smell is sheer bliss. A unique extract grown at 2,000 feet in the central region of Iran, the harvesting involves the entire village, who come together in May during the Rose harvest to pick the delicate flowers at dawn when moisture content is at its peak. The flowers are then distilled in copper stills using pure mountain stream water. The result is an exceptional, highly potent extract with an exquisite scent and high antioxidant activity, which when combined with Ginger, Gotu Kola and Marigold, promotes cell regeneration, reduces broken capillaries and makes the skin glow. As if that’s not compelling enough, not only does the rose crop support the village, but it also supports two local orphanages. Doing good through looking good… love it. Writer :: Emma Pezzack – www.futurenatural.com: the best organic beauty products in the world.