Raffaele Ruberto founded Mod.Skin Labs, LLC in 2006. Two years is not long ago, yet seemingly perfect timing for a rather new awareness of conventional personal care product hazards. After all, the certification journey of organic foods was a battle in itself. The debate over whether skin care formulations could hold shelf-life with organic and natural ingredients followed.
Raffaele first studied biochemistry in New York City which led to his fascination over the cosmetic industries’ reliance on synthetic ingredients. He later became a makeup artist where he witnessed the difference in working with healthy and deteriorated skin. As he grew interested in product development, so did his admirers from northeast to south Miami. While his repertoire was wonderful and expanded to celebrities, there was a jolt in his life with illness. Thus, the shift to an organic lifestyle that landed him in Connecticut to develop Mod.Skin™ Labs.
Raffaele proves chemicals are not necessary to preserve formulations. You’ll not find paraben preservatives, phthalates, synthetic detergents, dyes, or fragrances in any of his skin care products. His creations for both men and women are animal cruelty-free and there’s no superfluous packaging. Such an attractive and simple label!
Now about reading ingredient labels, do manufacturers believe the average consumer knows what all of those foreign-sounding potions are? Does the public know how to draw the line between natural and synthetic? It’s a challenge that can make one feel down right stupid, but the Mod.Skin site includes a page titled Ingredient Knowledge. The truth of dangers are revealed there and when you select a Mod.Skin product to view, notice how nice those listed ingredients read in comparison! The daunting task and fear to become a chemist in order to understand components is eased here.
Know that Raffaele supports the Center for Ecosystem Survival (CES), which is dedicated to creating global partnerships for the preservation of biological diversity through global ecosystem protection. He is also passionate about campaigning on behalf of the AIDS Community Research Initiative of America (ACRIA), which is a collaborative and independent not-for-profit organization that conducts a comprehensive HIV health literacy program.