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Fun with Yoga: OLovesM!

Each year it seems more creative entrepreneurial types are coming up with new, irresistable ways to create gorgeous, durable bags with minimal impact on the environment. My latest discovery is OLovesM, a no-waste company that uses materials otherwise destined to take up landfill space.

Their material of choice? Yoga mats.

If you’re a yoga practitioner, you know that a yoga mat is able to withstand all sorts of abuses, from being dragged around on the floor to hanging out in hot cars, or getting stuffed next to you in the train on the way to early morning yoga class, and then once again getting shoved into a small corner, this time in your office. Which sounds an awful lot like a day in the life of your purse, no?

OLovesM, based out of yoga-friendly Aspen, Colorado, uses strong and durable yoga mat remnants and otherĀ fabrics otherwise headed for the garbage bin and creates purses, messenger bags, totes, and backpacks that you would never suspect were made from scraps. And did I mention they are adorable? Each unique bag is impeccably fashionable, expertly crafted, and possibly even located at a store near you.

Click here to see their list of retailers, or you can purchase them online at birchclothing.com.

Written by Terri Bly

Terri Bly is the founder of The Nature of Beauty, LTD, an all-eco website, shop, and spa. She is a freelance writer, currently residing in Minneapolis.

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